SEO Consultant in the UK for Small & Medium Businesses
I’m Grace, an SEO Consultant Helping Your Business Get Found Online With 10+ Years of Experience in The Field
As an SEO Consultant in the UK, I combine data-led insights with user-focused thinking to improve your website search performance and drive sustainable results. From uncovering technical issues to creating content that actually ranks, I help your business strengthen visibility and connect with the audiences that matter most, and have a meaningful long-term growth.
Grace Matthews
My SEO Services
About Me
Samples of My Work
A selection of projects I’ve created from concept to completion.
Both Woodpecker Diaries, Dink Quest Pickleball and Paperdec are projects I created entirely myself — from the first idea and domain name to fully developed, live websites. These projects showcase my ability to take an idea from concept to a complete digital product, demonstrating my strengths across SEO, website structure, and hands-on execution.
Woodpecker Diaries is a personal project born from my love of wildlife and backyard bird-watching. I built the site entirely from scratch — from the initial idea and domain setup to the full layout. It’s a space where I document Great Spotted Woodpeckers through photos, videos, and field notes, combining a genuine hobby with practical digital skills
Dink Quest started as a hobby project inspired by my interest in pickleball and how quickly the sport is growing across the UK. I created the website from the ground up, developing everything from the brand concept and directory structure to the content strategy, SEO foundation, and ongoing updates.
Contact Me
Let’s talk about how I can help your business grow online — get in touch anytime.
Frequently asked Questions
What type of SEO do you specialise in?
My work covers technical SEO, content strategy, on-page optimisation, and performance analysis. I specialise in strategic, data-driven SEO that supports long-term organic growth.
Who do you work with?
I work with UK-based and global agencies, in-house teams, and brands. I’m comfortable collaborating remotely across time zones or integrating closely with internal teams, depending on the role and requirements
What platforms do you have experience with?
I work extensively with WordPress as well as content-led and directory-style websites designed to scale.
How do you approach SEO strategy?
I start by understanding search intent, site structure, and performance data, then build a clear, prioritised SEO plan that supports sustainable growth.
Do you focus on technical SEO or content?
I focus on both. Strong technical foundations allow content to perform effectively, while well-structured content supports visibility, engagement, and conversions.
How do you measure SEO performance?
Performance is tracked through visibility, traffic quality, engagement, and outcomes aligned with the website’s goals.
Can you work on both new and existing websites?
Yes. I work on new website launches, site rebuilds, and established websites, supporting everything from early SEO setup to ongoing optimisation.
What SEO tools do you use?
I regularly use GA4, Google Search Console, Screaming Frog, Ahrefs, SEMrush, and Excel or Google Sheets for research, analysis, and reporting.
How do you stay current with SEO and search changes?
I stay up to date with algorithm updates, best practices, and evolving search behaviour to ensure strategies remain effective and future-ready.
What types of roles are you open to?
I’m open to SEO Executive, SEO Specialist, and SEO Consultant roles across both agency and in-house teams, as well as contract opportunities.