All pricing is ex VAT and adjusted for site size and complexity. If your site is larger or ecommerce driven, scope is discussed before work begins so expectations are clear.
Built on Strong Technical SEO
A technical SEO audit is the foundation of everything else you do online. You can have great content and strong links, but if search engines struggle to crawl, understand, or trust your website, performance will always be limited. This is where a proper technical SEO audit comes in.
My technical SEO audits are designed for businesses that want clarity, not jargon. I look under the bonnet of your website to identify the real issues holding back rankings, traffic, and conversions, then give you a clear plan to fix them. Technical SEO Audit
If Your Website Is Not Growing, There Is a Reason
Websites rarely underperform by accident. When traffic stalls, rankings fluctuate, or conversions decline, the issue is usually structural. Content and marketing efforts cannot compensate for technical weaknesses. If your foundations are unstable, growth will always feel harder than it should.
A Technical SEO Audit identifies exactly what is limiting your visibility and gives you a clear, prioritised plan to correct it properly. No automated exports. No generic reports. No filler. Just clarity and direction.
The longer technical issues remain unresolved, the more authority and revenue you potentially lose to competitors who have stronger foundations.
What a Technical SEO Audit Does and What This Audit Actually Delivers
Search engines rely on structure, speed, and signals to decide how your site should rank. A technical SEO audit analyses how efficiently your website communicates with search engines and how smoothly it works for users.
This is not a surface level scan. It is a detailed assessment of how your website is built, how it performs, and how it aligns with current search engine best practice.
The goal is simple. Remove friction, remove risk, and create a clean technical foundation that supports long term growth.
If search engines struggle to crawl or trust your website, every other SEO effort becomes less effective.
Crawlability and Indexing Analysis
If search engines cannot crawl your site properly, nothing else matters. I start by checking how search engines discover and navigate your pages.
This includes identifying blocked pages, broken internal links, redirect chains, crawl waste, and indexing issues. I review robots rules, XML sitemaps, canonical tags, pagination handling, and orphaned pages to ensure search engines are spending their time in the right places.
You will know exactly which pages are indexed, which should be indexed, and which are causing confusion.
Search engines must be able to access and interpret your content cleanly. I assess blocked URLs, crawl waste, redirect chains, canonical inconsistencies, duplicate signals, and indexing conflicts.
You will know exactly which pages are indexed, which should not be indexed, and where confusion is occurring. This alone often reveals why strong content fails to rank.
If search engines are wasting crawl budget in the wrong areas, your most important pages are competing at a disadvantage.
Site Architecture and Internal Linking
Clear site structure helps both users and search engines understand your content. I assess your site architecture to ensure it is logical, scalable, and easy to navigate.
This includes reviewing internal linking depth, URL structure, category organisation, and page hierarchy. Poor structure often hides important pages or spreads authority too thin. Fixing this alone can unlock quick wins in rankings.
You will receive practical guidance on how to strengthen internal linking and improve content discovery across your site.
Page Speed and Performance
Slow websites lose rankings and customers. I analyse performance using real world metrics, not just surface scores.
This covers load time, interaction speed, visual stability, mobile performance, and server response. I identify issues such as unoptimised images, bloated scripts, render blocking resources, and inefficient hosting setups.
The focus is always on improvements that make a measurable difference to user experience and search visibility, not cosmetic tweaks.
Mobile and Device Compatibility
Most searches now happen on mobile devices, and search engines judge your site primarily from a mobile perspective.
I review mobile usability, layout stability, tap targets, text readability, and responsive behaviour across devices. This ensures your site performs consistently whether users arrive from a phone, tablet, or desktop.
A technically sound mobile experience builds trust with users and search engines alike.
On Site Errors and Technical Risks
Even small technical issues can quietly damage performance over time. I check for common and advanced technical problems including duplicate content, incorrect canonical usage, broken redirects, mixed content, thin pages, and error responses.
I also assess security signals such as HTTPS implementation and site integrity issues that can affect trust and visibility.
These problems often go unnoticed but can have a serious impact if left unresolved.
Structured Data and Search Enhancements
Structured data helps search engines better understand your content and can improve how your site appears in search results.
I review existing schema markup and identify opportunities to implement or improve structured data where appropriate. This can support enhanced listings, clearer content interpretation, and future proofing as search continues to evolve.
Everything is aligned with your business type and goals, not generic templates.
Clear Reporting and Action Plan
A technical SEO audit should not leave you with a confusing spreadsheet and no direction. You will receive a clear, prioritised report explaining what is wrong, why it matters, and how to fix it.
Each issue is broken down by impact and effort, so you know what to tackle first. If you have developers or an in house team, the recommendations are written so they can be implemented without guesswork.
If you want ongoing support, I can also handle implementation or work alongside your team.
Who This Is For
Technical SEO audits are ideal for businesses experiencing stalled growth, unexplained ranking drops, poor Core Web Vitals, or underperforming websites despite good content.
They are also essential before site migrations, redesigns, platform changes, or major SEO campaigns. Fixing technical issues early prevents expensive mistakes later.
Why Work With Me
I approach technical SEO audits from a business perspective, not a tick box one. Every recommendation is tied back to visibility, usability, and return on investment.
You get honest insights, practical fixes, and a strategy that supports sustainable growth. No fluff, no scare tactics, just clear technical SEO that works.
If you want to understand what is really holding your website back and how to fix it properly, a technical SEO audit is the smartest place to start.
Why Businesses Hesitate and Why You Should Not
Some businesses delay audits because traffic has not completely collapsed. Others assume their existing agency has everything covered. Some believe content alone will solve performance issues.
The reality is technical weaknesses rarely announce themselves loudly. They quietly restrict growth. They limit crawl efficiency. They dilute authority. They create ranking instability.
Waiting does not reduce risk. It extends it. If your website generates leads or revenue, technical clarity is not optional infrastructure. It is operational protection. So do not hesitate, your website depends on it.
What Happens After You Book
We begin with a consultation to understand your objectives and commercial priorities. Analysis is then conducted across technical infrastructure, performance signals, and structural integrity.
You receive a clear, prioritised report outlining what is wrong, what matters most, and what should be addressed first. We then review everything together in a Zoom strategy session so you fully understand the implications and next steps.
There is no obligation to move into ongoing work. Some businesses implement internally. Others choose structured support through ongoing SEO services. The decision is yours.
Your Bespoke SEO Plan
Once all analysis is complete, I create a tailored SEO strategy outlining:
Priority actions
Quick wins
Structural improvements
Content recommendations
Authority building direction
Realistic growth timelines
The full audit is delivered to you in a structured document via email. It is clear, practical, and free from unnecessary jargon.
We then schedule a one hour Zoom session where I walk you through the findings, explain the reasoning behind recommendations, and answer your questions.
You leave with clarity, direction, and confidence.
If Organic Search Contributes to Revenue, This Matters
Technical SEO is not a luxury service. It is the foundation that protects visibility, stabilises rankings, and enables sustainable growth.
If you want to understand what is limiting your website and how to fix it properly, this is the smartest place to start.
Your Questions Answered
How do I know if I need a Technical SEO Audit?
If your traffic has plateaued, rankings fluctuate unexpectedly, competitors are outperforming you, or you are planning a redesign or migration, a Technical SEO Audit is highly recommended. Even websites that appear healthy often contain hidden structural issues that limit growth. If organic search impacts revenue, waiting increases risk.
How long does a Technical SEO Audit take?
Most audits are completed within 10 to 14 working days depending on site size and complexity. Larger ecommerce or multi service websites may require additional time due to deeper crawl analysis and structural review. You will receive a clear timeline before work begins.
Will this improve my rankings immediately?
Some technical fixes can produce relatively quick improvements, particularly when crawl or indexing issues are present. However, SEO is cumulative. The audit provides the roadmap. Implementation and consistency drive sustained results. The objective is long term stability, not temporary spikes.
What happens if technical issues are found?
You receive a prioritised action plan outlining impact level and implementation difficulty. If you have developers, the recommendations are written clearly for them to execute. If not, I can support implementation through ongoing SEO Services or structured project support.
Is this different from an automated SEO report?
Yes. Automated tools generate data. They do not provide commercial context, prioritisation, or strategic direction. This audit combines data analysis with manual review, competitor insight, and business alignment. You receive interpretation and decision making clarity, not just metrics.
Do I still need content and link building after this?
Technical SEO is the foundation. Once structural issues are resolved, content strategy and authority building become more effective. Many businesses follow a Technical SEO Audit with On Page SEO and Off Page SEO to maximise return on investment.
What if I already have an agency?
This audit can act as an independent performance review. Some clients use it to validate existing work, identify missed opportunities, or gain clarity before increasing budget allocation. It provides transparency and accountability.
Is this suitable for ecommerce websites?
Yes. In fact, ecommerce websites often benefit significantly due to complex architecture, pagination, product indexing, and duplicate content challenges. Pricing may scale depending on product volume and structural complexity.
Can this protect me during a website migration?
Absolutely. Technical audits are essential before and after redesigns, platform changes, or URL restructuring. Catching issues early prevents traffic loss and ranking drops that can take months to recover.
What makes your audit different?
This audit is commercially focused. Every recommendation ties back to visibility, usability, and growth. It is not a scare tactic exercise. It is a structured strategy designed to strengthen your website as a long term asset.
How soon should I book?
If organic traffic influences revenue, delays carry opportunity cost. The longer technical issues persist, the longer growth is restricted. Early diagnosis prevents compounding performance problems.